Etisalat
Nigeria has become the second telecommunications company, after Airtel,
to collaborate with Apple in the sale of iPhones in the country.
Etisalat stated that the iPhone 5s on its
stable came with 12-month warranty and a trade-in offer that would
allow its customers exchange their iPhone 5s devices for the yet to be
released iPhone 6.
The iPhone 5s was unveiled during the inauguration of Gold Series Etisalat Experience Centre in Lagos, last Monday.
The Director, Retail Sales at Etisalat
Nigeria, Charles Ogunwuyi, described the partnership as a demonstration
of the company’s commitment to providing customers with excellent
telecommunication services.
He said, “Our partnership with Apple Inc.
is a match of two innovative giants. It acknowledges our sustained
investment in network infrastructure and capacity to ensure consistent
quality of service. There is no doubt that the iPhone 5s will be at its
best while running on the Etisalat network.”
Ogunwuyi highlighted that Apple chose to
partner Etisalat Nigeria in acknowledgement of the quality of its
network and service offerings that would optimise user experience on the
iPhone 5s.
He disclosed that the device was available at all Etisalat Experience Centres nationwide.
Meanwhile, the telecommunications firm has announced call for entries for the 2014 Etisalat Pan-African Prize for Innovation.
The Etisalat Pan-African Prize for
Innovation, introduced in 2012, rewards mobile broadband product, idea
or service that positively influences African mobile users and
demonstrate a valuable socio economic benefit to customers.
Acting Chief Executive Officer at
Etisalat Nigeria, Matthew Willsher, said, “At our core, the Etisalat
business is developing innovative initiatives, products and services to
expose Nigeria and Africa in general to the opportunities that abound
with broadband.”
He said, “Etisalat recognises the
importance of broadband in healthcare, education, business, security
beyond communication through voice and data and the Pan-African Prize
for innovation is designed to reward corporate organisations, small and
growing businesses as well as individuals developing advanced mobile
broadband solutions and platforms in Africa.”
The Etisalat Pan-African Prize for
Innovation is awarded in two categories: the most innovative
product/service and most innovative (not commercially available) idea
with cash rewards of $25,000 and $10,000 respectively.
The award will be one of the major
attractions at the 17th Annual Africa Com Conference and awards gala
dinner scheduled to take place in Cape Town, South Africa in November
2014.
“We are happy to encourage developers in
the ICT industry with focus on those who innovate to drive the use of
mobile broadband in Africa. We are encouraged by the enthusiasm that has
welcomed this prize since 2012 when it was launched and we hope to
build on the success attained so far,” Willsher added.
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